Apple has unveiled its 2026 Back to School campaign in India, bringing special education offers from July 16 through August 27. The seasonal promotion allows eligible students, parents, and educators to receive complimentary accessories when purchasing select Mac or iPad models through Apple’s education store.
Customers purchasing a MacBook Air or MacBook Pro can choose between a free pair of AirPods 4 or an AirTag 4 Pack. Those looking for higher-end audio options can pay the price difference to upgrade to AirPods 4 with Active Noise Cancellation for Rs 5,000 or AirPods Pro 3 for Rs 13,000.
For buyers of the iPad Air or iPad Pro, Apple is offering a complimentary Apple Pencil Pro. Alternatively, customers can opt for other accessories at discounted upgrade prices, including an AirTag 4 Pack for Rs 2,000, AirPods 4 for Rs 2,000, AirPods 4 with Active Noise Cancellation for Rs 7,000, or AirPods Pro 3 for Rs 15,000.
The limited-time promotion is available in addition to Apple’s regular education pricing, which provides year-round discounts on eligible Macs, iPads, Apple Watches, and other devices. Buyers ordering through the Apple Store Online or the Apple Store app can also take advantage of complimentary engraving on select products.
According to Apple, the offer is available to college students, parents purchasing on behalf of students, and educators. Eligibility can be confirmed through UNiDAYS online or at Apple Retail Stores.
More information about eligible devices, accessory choices, and offer terms is available through Apple’s Education Store.